The Growth CFO
Hello,
My name is Rutger Geelen and I'm scale-up CFO. I help growing companies with their financial and cash challenges so that founders keep focussed on product, sales and growth. These companies are often too small for a fulltime CFO and too big not take financial hygiene and accountability seriously.What am I good at?Help scale-ups deal with their financial challenges that come with growth.Pre-deal: Advice on funding options, cash optimization, VC connections, quartermaster/set up shop, subsidies, renegotiate deals, due diligence, improve decks, tidy up books.Business as usual: cash management, financial modeling, CAC/LTV/margin calculations, set up and improve reporting, innovating current finance processes, forecasting, revenue recognition, stakeholder management, investor relations, managing accounting/bookkeeping, compliance (tax, annual accounts, companies house).Post deal: integrations, migrations, improve reporting..... and much moreWhy me?
- I am Dutch certified public accountant (RA). I worked for KPMG and have been an interim finance and project manager for multiple smaller and larger international organizations.
- I am a tech entrepreneur. I know the challenges and the lingo. I have participated in the Startupbootcamp Ecommerce program. I'm CEO/product owner of a B2B API that handles 1B requests per month and serves 15 international partners. I know tech.